Head of D2C – Consumer Ops Permanent Employee, Full-time - Office Based 5 days/week
Shape the Future of Direct-to-Consumer Operations!
Are you ready to lead the charge in redefining Direct-to-Consumer (D2C) strategies for an international sports nutrition brand? This is your chance to take ownership of the D2C business, drive innovation, and create meaningful customer connections. With your strategic mindset and operational expertise, you’ll play a key role in scaling the business and ensuring customers experience seamless journeys across all touchpoints.
If you're passionate about personalized customer experiences, building connections, and delivering measurable results, this role will empower you to make a lasting impact in a fast-growing, customer-focused company.
What’s in It for You:
Modern Workspace: Work with top-notch tools like curved monitors, height-adjustable desks, and ergonomic equipment.
Career Growth: Take advantage of tailored personal development plans, feedback sessions, and leadership opportunities.
Generous Benefits: Access up to 30 vacation days, a company pension scheme, and capital-forming benefits.
Health & Wellness: Membership in Urban Sports Club, covering yoga, weight training, and wellness activities.
Exclusive Perks: Employee discounts on premium products, corporate benefits for technology and travel, and monthly team breakfasts.
What You’ll Be Doing:
In this pivotal role, you will develop and oversee the D2C strategy while managing end-to-end customer journeys. Working closely with the Head of eCommerce and other departments, you will ensure all efforts align to build direct, meaningful, and scalable customer relationships.
Operational Responsibilities:
Develop and implement a future-oriented D2C strategy to scale the business.
Build and optimize new sales channels such as social selling, pop-up stores, and subscription services.
Own the customer journey from initial interaction to purchase and aftercare, ensuring an exceptional experience at every stage.
Manage cross-channel collaboration with the Head of eCommerce, focusing on integration across Amazon, webshops, and new platforms.
Oversee personalization and customer retention projects, such as loyalty programs and tailored campaigns.
Strategic Responsibilities:
Manage and refine the overall D2C strategy, identifying growth opportunities and expanding the company’s reach.
Conduct market research, create business cases, and assess complexity and feasibility for new initiatives.
Take ownership of performance marketing channels (SEA, SEO, display, and paid social) to drive growth.
Oversee budget allocation and sales performance, ensuring optimal ROI.
Create, implement, and monitor display and affiliate marketing campaigns.
Analyze relevant KPIs and optimize campaigns for better targeting, scaling, and performance.
Integrate various channels into a unified database for personalized targeting.
Management Responsibilities:
Build and lead the D2C team, including hiring, mentoring, and conducting appraisals.
Foster team development by identifying potential and initiating tailored training programs.
Promote a culture of collaboration, creativity, and continuous improvement.
What You Bring to the Table:
Extensive experience in a leadership position within D2C, customer experience, or similar environments.
Proven success in creating and implementing D2C strategies that deliver measurable growth.
Expertise in customer relationship management (CRM), omnichannel marketing, and digital tools.
Strong understanding of performance marketing channels and analytics.
Data-driven mindset with a strong affinity for numbers and analytics.
Exceptional leadership, communication, and collaboration skills.
Ability to identify trends and translate them into actionable strategies.
Why Join?
At our client’s company, you’re not just getting a job—you’re seizing an opportunity to shape a brand's D2C journey while becoming part of a collaborative, forward-thinking team.
Here’s what They offer:
Support for Your Success: Modern workspaces, cutting-edge tools, and professional development programs.
Celebrating Success Together: Monthly team breakfasts, company events, and a welcoming onboarding package to ensure a successful start.
This role requires both fluent German and English, any applications that don't bring the required experience and languages will not be considered.
Learn More: If this role aligns with your aspirations, reach out and apply today! Don't have a CV? No problem – use your LinkedIn or XING profile.
If you know someone who's a great fit for this position, encourage them to apply. Take advantage of our referral program, where you receive €500 / £425 / $530 / SGD730 for a successful referral, and we make a charitable donation of an equal amount.
